View this post on Instagram The #SaturdayMorningHustle is more than just #Hustle and #Grind but also how to create your best path to success. The number one factor in being successful is your ability to adapt, change or even pivot when necessary. This isn't just in business, but in life too. Please check out the 5 minute podcast today for expanded ideas on change = success. You can see the #BTS and #Bonus footage plus the full podcast on #IGTV https://www.instagram.com/tv/BoB_cdTh0Kw/?utm_source=ig_share_sheet&igshid=1cnhfb713tqtm ⠀ You can also find the Podcast ⠀ on iTunes http://bit.ly/SMHustle ⠀ on Anchor https://anchor.fm/kyle-golding/ ⠀ on Spotify http://bit.ly/SaturdayMorningHustle ⠀ on Breaker https://www.breaker.audio/number-saturdaymorninghustle ⠀ on CastBox_FM https://castbox.fm/x/Jz3U ⠀ on GooglePlayMusic http://bit.ly/SMHGooglePlay ⠀ on OvercastFM https://overcast.fm/itunes1268398101/saturdaymorninghustle ⠀ on pocketcasts http://pca.st/s8Zf ⠀ on RadioPublic https://radiopublic.com/saturdaymorninghustle-6nPAwN ⠀ ⠀ and at https://saturdaymorninghustle.com/ #Success #Change #Advice #Entrepreneur #EvenOnTheWeekend #WorkSmart #WorkHard #Adapt #Pivot #Podcast #OKCPodcast #podcastokc #OpenMinded #GoodLuck #Coffee #Donuts #Caffeine #Motivation #Business #Strategy #Win #Life #SmallBusiness #BoomerSooner A post shared by Kyle Golding (@thekylegolding) on Sep 22, 2018 at 7:29am PDT Advertisements
View this post on Instagram #SaturdayMorningHustle #Advice A central theme of my last 4 new client orientations (for @TheGoldingGroup) has been the function of Branding and Marketing as a filter to the sales funnel, not a catch-all. Too many people want their brand, marketing, advertising and PR to be "everything to everyone" which is a mistake. The best business marketing sets expectations for exactly what your business provides (and doesn't) how your product/service operates (and doesn't) and why EXACTLY they should be spending their money to acquire it. Everything else is just fluff. Focus on setting and meeting expectations with a realistic approach to your branding, highly focused marketing and disciplined operations create efficiency and effectiveness in your sales process. More conversion, less cost per customer and better overall profit potential. Let your branding and marketing create a sales pipeline, not a funnel. Stay focused from the beginning. Best of luck! #Marketing #Branding #Positioning #Logo #Differentiation #Message #Audience #Focus #Business #Conversion #Profitable #Success #Advertising #PublicRelation #PR #Development #WorkSmart #WorkHard #EvenOnTheWeekend #Authentic #Strategy #Execution #Measurement #OKCSmallBusiness A post shared by Kyle Golding (@thekylegolding) on Sep 15, 2018 at 7:49am PDT
View this post on Instagram #SaturdayMorningHustle taking advice from the great Don Draper on #MadMen when he tells the owner of scandalized Caldecott Farms dog food “Any agency that does not change the name is stealing your money. The product is good, it’s high-quality, dogs love it, but the name has been poisoned.” She does not agree of course. Draper goes on to tell her to find a new agency because she won't follow his professional advice – and he's right! ⠀ ⠀ This advice is very similar to a quote of mine in a recent @databoxHQ article "The Reasons Why Agencies Say ‘No’ to New Business"⠀ ⠀ Agencies want to do great work for their clients. Their livelihood depends on it. So when it doesn’t look like a project will succeed, it’s in their best interest to not accept the client. It’s not always an easy decision. But according to the agencies we heard from, it’s one worth making.⠀ ⠀ Kyle Golding, chief strategic idealist at @TheGoldingGroup, says that the most common reason his agency turns down potential clients is inflexible leadership in the client company. These projects can be doomed from the start, he says.⠀ ⠀ “If you’re not willing to make changes, then why are you hiring us?” added Golding, who looks for executives that are not only comfortable with his agency’s ideas but excited about them. https://databox.com/why-agencies-say-no ⠀ ⠀ Don Draper and I agree, anyone you hire (or hires you) has to be a "fit" in style, approach and willingness to do what works, not what's easy or what the client wants to hear. That's just stealing your money. Sometimes it doesn't work out, and the professional relationship should end. ⠀ ⠀ #Audience #Client #Advice #Consulting #Business #Entrepreneur #Coach #Agency #Collaboration #Partnership #Success #WorkSmart #WorkHard #Relationship #EvenOnTheWeekend #BoomerSooner A post shared by Kyle Golding (@thekylegolding) on Sep 8, 2018 at 6:18am PDT
View this post on Instagram A #SaturdayMorningHustle reminder to stay focused on what’s important and true for you. The reason I come in early, stay late, hustle, grind and do all the things I do for my business is because I’m trying to build something for my family, to live the life we want to live. It’s not always about becoming rich and famous. It is about doing what feels good to you, what feels right to you and what makes sense for you. When you combine those things in a business (that can be profitable and sustainable) you’re doing it the right way. Not for all the wrong reasons. ⠀ ⠀ Understanding your “Why" (you guys know what I’m talking about right? Simon Sinek – Start With Why – Go look him up if you don’t know) makes it all happen in the right way. Can you combine your “Why” and your experience and your passion? ⠀ ⠀ Keep your ethics, stay true to yourself and build a business for your life. Be an #Entrepreneur, build a #StartUp or start your #SideHustle. Good luck!⠀ ⠀ Today is the kick off of college football. I’m a huge OU Sooner fan. I’m on my way to the game soon, but wanted you to have this message and remind myself why we all #Hustle and #Grind for #Success.⠀ ⠀ #GoodLuck #WorkSmart and #WorkHard #Leadership #EvenOnTheWeekends #Marketing #Advertising #PR #PublicRelations #Promotions #Profit #Win #Motivation #Business #SelfBrand #Career #Process #Inspire #Motivate #Podcast #Video #OKCSmallBusiness A post shared by Kyle Golding (@thekylegolding) on Sep 1, 2018 at 6:13am PDT
View this post on Instagram #SaturdayMorningHustle The Real Way To Build Real Success In The Real World: Everyone wants to talk about how bad they want success, what they are willing to do for it, how long it's been on their mind (since I was a kid!). Only a portion of these same people actually has the talent to pull it off. Of that group, who is willing to hustle, grind and patiently build from the ground up? The building process is where success comes from. Not (ista)fame or being an overnight sensation, but actually building a brand (or self-brand) from nothing. Why? Because understanding how it was build will allow you to adapt to changes that WILL happen. The market, your audience, the competition will push back on your vision of the brand. Things will change. Will you know what to do when that change occurs? And then when it happens again (and again, and again)? The key to sustainable success is understanding every element of a business. How you got from idea to launch to audience attention to success. Skipping steps or having someone hands you a finished product does NOT do that. #Motivation #Video #Podcast #Advice #RiseAndGrind #Entrepreneur #WorkSmart then #WorkHard #Business #Success #Truth #EvenOnTheWeekend #Grind #Hustle #StartUpLife #NoExcuses #BusinessOwner #Leadership #Dedication #Commitment #CoffeeAndDonuts #SmallBusinessOKC #Inspire #Motivate #OKCPodcast A post shared by Kyle Golding (@thekylegolding) on Aug 25, 2018 at 7:00am PDT
View this post on Instagram #SaturdayMorningHustle Real World Inspiration Shout Outs! ⠀ We discuss a lot on the Saturday Morning Hustle including tips, advice and business insights but we also try to motivate and inspire when possible. Nothing inspires me more than hearing from people IRL (in real life) who listen to/watch the SMH on podcast, video and social media. ⠀ ⠀ Today's post has two examples of people who are building their own success in the world who also happen to be fans of the #SaturdayMorningHustle podcast. How cool is that! ⠀ ⠀ Shout out to Ricki and @ceresebly at @wafflelegs Taste of Soul Chicken and Waffles for your expansion in the Kansas market! Shout out to Terry Furrh at @eyesetcokc for your dedication to customer service and excellence in your field. All of you motivate me that much more with your feedback and success stories. #EventOnTheWeekend #Hustle and #Grind. ⠀ ⠀ Let's all be motivated by other people just like us working hard and seeing the rewards. Thanks for listening! #Motivation #Video #Podcast #Advice #RiseAndGrind #Entrepreneur #WorkSmart then #WorkHard #Business #Success #Truth #EvenOnTheWeekend #Grind #Hustle #StartUpLife #NoExcuses #BusinessOwner #Leadership #Dedication #Commitment #CoffeeAndDonuts #SmallBusinessOKC #Inspire #Motivate #OKCPodcast A post shared by Kyle Golding (@thekylegolding) on Aug 18, 2018 at 7:31am PDT
View this post on Instagram Work Smart Then Work Hard For #SaturdayMorningHustle Success! There are two equally important aspects to creating success. #WorkSmart and then #WorkHard. You can't just do one or the other and expect to win.⠀ ⠀ #WorkSmart is the research, planning and documentation of how you will create your successful endeavor. This is your business plan, your strategy and financials. You must have these in order to create and capitalize on attention and conversion of your marketing efforts. This is a lot of work and can be intimidating for many. But, once done this information will make decision making easy and fast with the assurance you're on the right path. Very helpful when all you see is work and not enough rewards (yet). Be patient.⠀ ⠀ #WorkHard is the hustle and grind. You have to execute every single day. It's a marathon, consisting of hundreds of sprints. Stay focused and consistent. Work every aspect of your plan from the most basic item to the top-end. Put max effort into your #WorkSmart plan or it will fail. Start with a plan before #WorkHard to win! Check my story for the IGTV link. #Hustle #Grind #Entrepreneur #Leadership #EvenOnTheWeekends #Strategy #Marketing #Branding #Advertising #PR #PublicRelations #SocialMedia #Promotions #Profit #Win #Motivation #Business #SelfBrand #Career #Process #Motivate #Winning #OKCSmallBusiness #OKCEntrepreneur #StartUp #OKCStartUp #BusinessPlan A post shared by Kyle Golding (@thekylegolding) on Aug 11, 2018 at 7:23am PDT
