Ep17 of 24. What you should change when a business is failing or a start-up can’t get off the ground: Marketing Strategy or Product Fit? Why has your brand not connected with the right audience to facilitate sales? Is it a marketing problem (wrong audience, wrong offer, wrong channel, not clear or consistent, failing to separate from the competition via distinct differentiation) OR is there a fatal issue with the product or service (design, function. price, delivery, value offer, quality, unmet expectations)?
What is to blame if you’re failing, and how do you fix it? Is it marketing direction, product issues or both? Let’s talk about deciding what needs to be addressed without losing all the work you have put in up to this point. Let’s find a balanced approach.
Balance Series on YouTube https://bit.ly/ProBalYT
Balance Series on Spotify https://bit.ly/ProBalSMH
